Refilming

Updates, Reflection

After reviewing all my footage and trying to make sense of an order that I would put the footage in

I found that:

1) Some of the footage wasn't light enough

2) Some of them missed the specific parts that I wanted

3) Shots which are not great to use

4) Not enough different locations for the lip-syncing

Although I had many shots I could use I decided that I was going to re film just to ensure that I had extra shots, I thought it would be best to do lip syncing shots of just the singer with nothing distracting the view from her. I would also try my best to get more shots with better lighting so that it doesn't look dull but ensure that if I am outside the lighting doesn't look too different as then it would be obvious that it is a different. 

Lipsyncing Task

Before we started the music video we looked at a video 'Do you want too' that has been previously made by another student for A level, we had a short tutorial from our teachers of how to lip-sync. We had a go for ourselves on this video. 

To ensure that the lip-syncing gets exactly on the right point, we must use markers to help us get the exact point where we see the mouth moving. As below in the image the markers have been placed on the music as to where the mouth would be singing the words. 

I then added a marker on the footage where I saw the same part of the audio. I then moved the footage to be in line with the audio on the parts which the marker has been put. This now meant that the lip-sync is perfect. 

Styling

I wanted my singer to relate to young peoples fashion, that meant I included a style which could relate. 

I insured her outfit would match a young chic look, i dressed her in a checked mini skirt and a black top. Which would match all young people age groups and each stereotype as it isn't too 'girly' nor too 'grungy'.

My second outfit was stripy shirt and black jeans which is also a young chic look, this style showed a more dressed down singer so that she could relate as a normal person instead of dressed up.

I included assessories which included rings and bracelets. These would give some glam to the video. 

Music Video Pitch

A young girl is in a happy relationship but it goes downhill, the girl experiences the emotions of a break up.

Target Audience For Music Video

My target audience for my artist is mainly girls 15-30 but secondary audience would be men and all other ages. I picked this age as I feel as my artist can relate to the audience type as she is young herself and a women and could be in the same position (break up) as some girls that age. She is very current and is similar to artists which are in the charts at the moment. This is a very sterotypical view of what the girls could be like for my target audience. 

Artist Similar - Annotation

The packaging for Lana Del Rey's "Born To Die" is a paper fold digipak, it contains a disc and lyrics booklet. The artwork of the albums house colour is a off-white colour scheme. The front image features a mid shot of Del Rey with her name and the album title. The back cover is minimal, only featuring the album track list. The disc design follows the minimalistic style with a white print and 3 roses on the edge of the disc which also fits the romantic themes of the album. The booklet features the lyrics of the album printed on an off white background with ink splatters in gold and blood splatters. This album is similar to mine as I kept an minimal style.