I created a focus group for a group of people who I showed my film opening too, a focus group is a group of people who take part it a discussion about a product to give feedback.
The advantages of a focus group are:
- You are able to easily measure customer reaction
- The group are able to express there ideas and have a free discussion as there is no time limit.
- You can get views of a range of audiences and get feedback
The disadvantages of a focus group are:
- The group might not want to give great detail
- It is a small sample
These are the questions I asked my focus group, I asked 6 people the 1-6 on each question will be the different answers, the group varied from ages of 17-30 and was a range of men and female:
What target audience do you believe my film is aimed at?
1. Older teenagers 15+
2. Young Adults
3. Teenagers
4. Young Adults
5. 18-35
6. 15-25
Does the opening scene create suspense for the whole film?
1. Yes you wonder whats going to happen as you are not sure whats going to be happening next
2. Yes you want to find out what happened next as you are left with a cliffhanger
3. Yes I feel like I wanted to keep watching as it left me feeling tense
4. it creates high suspense as you know something is going to happen but we are only shown one clue
5. Yes, after i watched it I felt suspense and interested
6. Yes, the mans foot created a layer of suspense as it gives us an incite of what is going to happen next
How old are you? do you think this film suits your age group?1. Yes you wonder whats going to happen as you are not sure whats going to be happening next
2. Yes you want to find out what happened next as you are left with a cliffhanger
3. Yes I feel like I wanted to keep watching as it left me feeling tense
4. it creates high suspense as you know something is going to happen but we are only shown one clue
5. Yes, after i watched it I felt suspense and interested
6. Yes, the mans foot created a layer of suspense as it gives us an incite of what is going to happen next
1. 18 - I think i am the perfect target range for this film as I feel I am
2. 24 - Yes, I enjoy watching thriller films
3. 29 - Having teenagers as the main characters doesn't appeal to my age
4. 45 - I feel like this film is in a younger era than I am
5. 15 - I think I am a good target audience for the film as long as its not too scary
6. 20 - Yes, i feel this film would suit my categorize
How do you feel about a girl being the lead in the film? Does she suit the role?
1. Yes, its really great that a woman is a lead in the film this doesn't happen much, she suits the role very well.
2. I think the girl in the film is good it is different
3. Yes, she took on the role very well and is believable, she fitted the role
4. Yes a girl as a lead is good, although i hope the boy is in the film too
5. I would like the boy to be the lead as they could act a different way to women
6. Yes, i like the girl being the lead as women are very limited in film, this could change films and show how good it could be.
Do you feel that something more dramatic should have happened?
1. No, as it was only the opening scene
2. No, this was suppose to build up suspense so it can carry on
3. It was cleverly left on a cliff hanger
4. Maybe there could of been a bit more indication that something scary is going to happen
5. I think this scene was already dramatic so i don't think so
6. Yes, they could of added something in the middle of the opening to show that it is a thriller
Have you got any thoughts of what will happen next in a short sentence?
1. She might get murdered
2. She might find him and escape
3. He might chase her and then kill her
4. He might torture her
5. She might run away
6. He might stab her
1. Yes, its really great that a woman is a lead in the film this doesn't happen much, she suits the role very well.
2. I think the girl in the film is good it is different
3. Yes, she took on the role very well and is believable, she fitted the role
4. Yes a girl as a lead is good, although i hope the boy is in the film too
5. I would like the boy to be the lead as they could act a different way to women
6. Yes, i like the girl being the lead as women are very limited in film, this could change films and show how good it could be.
Do you feel that something more dramatic should have happened?
1. No, as it was only the opening scene
2. No, this was suppose to build up suspense so it can carry on
3. It was cleverly left on a cliff hanger
4. Maybe there could of been a bit more indication that something scary is going to happen
5. I think this scene was already dramatic so i don't think so
6. Yes, they could of added something in the middle of the opening to show that it is a thriller
Have you got any thoughts of what will happen next in a short sentence?
1. She might get murdered
2. She might find him and escape
3. He might chase her and then kill her
4. He might torture her
5. She might run away
6. He might stab her
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